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Книга Anticonventional Thinking Jeffrey Baumgartner

Anticonventional Thinking

The Creative Alternative to Brainstorming

Автор: Jeffrey Baumgartner
Език: Английски език
Корици: С меки корици
Издател: Jpb
Наличност: Външен склад
Изпращаме след 9-15 дни
12.41 € 24.28 лв
People have been criticising brainstorming for years, but no one has come up with a truly different,...

Информация за книгата

Автор
Jeffrey Baumgartner
Език
Английски език
Корици
Книга - С меки корици
Издадена
2015
страници
124
EAN
9789491156045
ISBN
9789491156045
Enbook ID
03611316
Издател
Jpb
Теглоt
142
Размери
198 x 131 x 9

Пълно описание

People have been criticising brainstorming for years, but no one has come up with a truly different, working alternative - until now. In this authoritative and entertaining book, Jeffrey Baumgartner explains why brainstorming does not work and presents an innovative, new creative thinking process: anticonventional thinking. Along the way, he explains: - How and why anticonventional thinking works. - How we build creative ideas in our mind. - How highly creative people think differently to others. - What inhibits creative thinking - and it is not criticism! - A step-by-step process for using anticonventional thinking alone or in teams. - The secret to success in implementing creative ideas. - And much more. Anticonventional Thinking is a book that is rich in explanations, examples and cartoon illustrations.

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