Книга Business-Driven Research & Development Ashok S. Ganguly

Business-Driven Research & Development

Managing Knowledge to Create Wealth

Автор: Ashok S. Ganguly
Език: Английски език
Корици: С меки корици
Издател: Palgrave Macmillan
Наличност: Външен склад в ограничено количество
Изпращаме след 13-18 дни
59.14 115.66 лв
Business-Driven Research & Development demonstrates how science and technology can be managed in ord...

Информация за книгата

Автор
Език
Английски език
Корици
Книга - С меки корици
Издадена
1999
страници
202
EAN
9781349417124
Enbook ID
12043266
Издател
Теглоt
255
Размери
133 x 203 x 12

Пълно описание

Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. The book examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.

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