Книга Conjoint Measurement Anders Gustafsson

Conjoint Measurement

Methods and Applications

Език: Английски език
Корици: С меки корици
Наличност: Външен склад
Изпращаме след 5-8 дни
94.82 185.44 лв
This fascinating book covers all the recent developments in conjoint analysis. Leading scientists pr...

Информация за книгата

Език
Английски език
Корици
Книга - С меки корици
Издадена
2010
страници
373
EAN
9783642090561
ISBN
3642090567
Enbook ID
01653996
Теглоt
587
Размери
155 x 235 x 21

Пълно описание

This fascinating book covers all the recent developments in conjoint analysis. Leading scientists present different aspects of the theory and applications of this technique. A wide variety of models, techniques, and applications are discussed, including normative models that maximize return, extension of choice-based conjoint simulations, latent class, hierarchical Bayes modeling, new choice simulators, and normative models for representing competitive actions and reactions (based on game theory).

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