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Книга Decision Science: A Human-Oriented Perspective George Mengov

Decision Science: A Human-Oriented Perspective

Автор: George Mengov
Език: Английски език
Корици: С меки корици
Издател: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Наличност: Външен склад
Изпращаме след 5-8 дни
105.43 € 206.21 лв
This book offers a new perspective on human decision-making by comparing the established methods in...

Информация за книгата

Автор
George Mengov
Език
Английски език
Корици
Книга - С меки корици
Издадена
2016
страници
160
EAN
9783662509524
ISBN
3662509520
Enbook ID
15201811
Издател
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Теглоt
2818
Размери
155 x 235 x 9

Пълно описание

This book offers a new perspective on human decision-making by comparing the established methods in decision science with innovative modelling at the level of neurons and neural interactions. The book presents a new generation of computer models, which can predict with astonishing accuracy individual economic choices when people make them by quick intuition rather than by effort. A vision for a new kind of social science is outlined, whereby neural models of emotion and cognition capture the dynamics of socioeconomic systems and virtual social networks. The exposition is approachable by experts as well as by advanced students. The author is an Associate Professor of Decision Science with a doctorate in Computational Neuroscience, and a former software consultant to banks in the City of London.

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