Development and Implementation Issues for Managing Sales Performance

Name: Development and Implementation Issues for Managing Sales Performance
Brand: Scholars' Press
SKU: 9783639517446
Price: 86.65 EUR
Availability: InStock

Автор: Angelos Vouldis

Език:

Корици: С меки корици

Издател: Scholars' Press

Наличност: Външен склад

Изпращаме след 5-8 дни

86.65 € 169.47 лв

The research project concentrates on the issues which an organization faces, in developing and imple...

Информация за книгата

Автор

Angelos Vouldis

Език

Английски език

Корици

Книга - С меки корици

Издадена

2013

страници

260

EAN

9783639517446

ISBN

363951744X

Enbook ID

07139531

Издател

Scholars' Press

Теглоt

386

Размери

152 x 229 x 15

Пълно описание

The research project concentrates on the issues which an organization faces, in developing and implementing an efficient and cost-effective conceptual framework for measuring and managing sales performance in the automotive retail sector. Due to the global financial crisis, organisations experience an economic downturn. This makes the use of a standard framework which can support their derived action plans of vital importance. This framework would aim to offer a holistic view of the sales performance with accurate results. A review of the literature provided extensive information and analysis of the different models and frameworks that could be identified and used in performance measurement literature.The research indicates that the proposed framework connects the measurement results with the derived action plans following a continuing improvement approach. The project has not only a theoretical approach but it also focuses on the implementation process.

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Development and Implementation Issues for Managing Sales Performance

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