Книга Digital Customer Success Kellie Capote

Digital Customer Success

Автор: Kellie Capote
Език: Английски език
Корици: С твърди корици
Издател: John Wiley & Sons Inc
Наличност: На склад в ограничено количество
Изпращаме до 24 часа
18.84 36.86 лв
Automate your Customer Success efforts to reduce churn and increase profits In Digital Customer Succ...

Информация за книгата

Автор
Език
Английски език
Корици
Книга - С твърди корици
Издадена
2024
страници
256
EAN
9781394205875
ISBN
1394205872
Enbook ID
44302537
Издател
Теглоt
506

Пълно описание

Automate your Customer Success efforts to reduce churn and increase profits

In Digital Customer Success: The Next Frontier, a team of trailblazing Customer Success professionals and digital entrepreneurs delivers an insightful discussion of the next stage in Customer Success management. In the book, you''ll discover how to design and deploy touchless and automated digital interventions that help your software users learn and grow as they use your product and unlock the value trapped within it — without ever needing to reach out to a live Customer Success Manager.

The authors provide a detailed “How-To” guide to Digital Customer Success that explains how you can meet the needs of your customers, investors, and team members. You''ll explore the basics of the authors'' original Digital Customer Success Maturity Model and the core tenets of how to get started. After that, you''ll find:

  • Explanations of the ideal organizational structures to enable Digital Customer Success management
  • Case studies and examples from real companies blazing new trails in Customer Success
  • Critical success measurements and metrics you can use to determine if your company is on the right track or if it needs to reorient

Perfect for managers, executives, directors, founders, entrepreneurs, and other business leaders involved in the sale of digital and software products, Digital Customer Success is also a can''t-miss resource for Customer Success professionals, sales leaders, marketers, product development professionals, and anyone else with a stake in reducing customer churn and increasing revenues.

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