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Книга Digital Disruption JAMES MCQUIVEY

Digital Disruption

Автор: JAMES MCQUIVEY
Език: Английски език
Корици: С твърди корици
Издател: Amazon Publishing
Наличност: Външен склад в ограничено количество
Изпращаме след 11-15 дни
20.43 € 39.95 лв
The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you...

Информация за книгата

Автор
JAMES MCQUIVEY
Език
Английски език
Корици
Книга - С твърди корици
Издадена
2013
страници
171
EAN
9781477800126
ISBN
9781477800126
Enbook ID
06219608
Издател
Amazon Publishing
Теглоt
420
Размери
162 x 233 x 19

Пълно описание

The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you ready? You always knew digital was going to change things, but you didnt realize how close to home it would hit. In every industry, digital competitors are taking advantage of new platforms, tools, and relationships to undercut competitors, get closer to customers, and disrupt the usual ways of doing business. The only way to compete is to evolve. James McQuivey of Forrester Research has been teaching people how to do this for over a decade. Hes gone into the biggest companies, even in traditional industries like insurance and

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