European Competitiveness

Name: European Competitiveness
Brand: Cambridge University Press
SKU: 9780521064330
Price: 43.68 EUR
Availability: InStock

Автор: Kirsty S. Hughes

Език:

Корици: С меки корици

Издател: Cambridge University Press

Наличност: Външен склад

Изпращаме след 9-15 дни

43.68 € 85.42 лв

This book analyses the key factors determining European competitiveness. It focuses in particular on...

Информация за книгата

Автор

Kirsty S. Hughes

Език

Английски език

Корици

Книга - С меки корици

Издадена

2008

страници

308

EAN

9780521064330

ISBN

0521064333

Enbook ID

02020282

Издател

Cambridge University Press

Теглоt

458

Размери

152 x 228 x 17

Пълно описание

This book analyses the key factors determining European competitiveness. It focuses in particular on the issues of internationalization of firms and markets, the role of technology and innovation, and of continuing European integration, and deals with these issues on the level of firms, industries and countries. The competitiveness of the EC as a whole, relative to the USA and Japan, is also examined. Part I deals with internationalization, the organization of firms, and the activities of multinationals in Europe. Part II focuses on trends in technological competitiveness, and its importance in growth and trade performance. Part III is concerned with structural change, the integration of the European market, competition and mergers, the role of the public sector, and the role of cultural differences. The book ends by addressing the role of industrial policy in the future of the Eastern European economies.

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