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Facing Public Interest

Name: Facing Public Interest
Brand: Springer
SKU: 9780792336341
Price: 115.89 EUR
Availability: InStock

The Ethical Challenge to Business Policy and Corporate Communications

Автор: Charles Sarasin, Peter Ulrich

Език:

Корици: С меки корици

Издател: Springer

Наличност: Външен склад в ограничено количество

Изпращаме след 11-15 дни

115.89 € 226.67 лв

Strictly speaking, there is no such thing as private business since business activities have widespr...

Информация за книгата

Автор

Charles Sarasin, Peter Ulrich

Език

Английски език

Корици

Книга - С меки корици

Издадена

1995

страници

275

EAN

9780792336341

ISBN

0792336348

Enbook ID

05250285

Издател

Springer

Теглоt

910

Размери

160 x 240 x 16

Пълно описание

Strictly speaking, there is no such thing as private business since business activities have widespread and sometimes far-reaching impacts on the community. The side-effects of entrepreneurial decision making - increasing unemployment, for instance, or pollution - increasingly expose corporations to the public gaze, with management in the limelight. Facing Public Interest opens up new vistas on business policy and corporate communications facing public interest. The relationship between private enterprise and public interest is subjected to an ethical examination, highlighting the role of the general public as a locus of morality for business and the guiding concept of a corporate dialogue between management and the concerned public. Instructive case studies are also presented. The volume not only proposes corporate dialogue: it puts into practice. Business leaders, representatives of citizens' groups, public affairs consultants, and academics discuss the topics thoroughly and thoughtfully in the best contributions to the seventh conference on the European Business Ethics Network, held at the University of St. Gallen in September 1994.