Английски език
Originally published by Stevenson, Inc., this practical resource provides libraries with tips, techniques, and best practices to plan and execute effective fundraising events. In addition to step-by-step procedures, this resource also provides useful checklists and worksheets as well as fundraising event profiles used by various libraries to generate needed funds. Important topics covered include: Fundraising essentials Checklist guide for planning a gala Key questions for first-time events Budget saving tips Annual special events Effective silent auctions Event sponsors Boosting sponsorship revenue Press releases Documenting events Catering Guest engagement Post-event follow-up Event evaluation Marketing and promotion Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
