Global Motivations

Name: Global Motivations
Brand: University Press of America
SKU: 9780761839316
Price: 54.66 EUR
Availability: InStock

Honda, Toyota, and the Drive Toward American Manufacturing

Автор: Jonathan S. Russ

Език:

Корици: С меки корици

Издател: University Press of America

Наличност: Външен склад

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54.66 € 106.90 лв

Global Motivations analyzes the histories of Honda and Toyota as transplant automobile manufacturers...

Информация за книгата

Автор

Jonathan S. Russ

Език

Английски език

Корици

Книга - С меки корици

Издадена

2008

страници

170

EAN

9780761839316

ISBN

0761839313

Enbook ID

04914185

Издател

University Press of America

Теглоt

286

Размери

154 x 232 x 14

Пълно описание

Global Motivations analyzes the histories of Honda and Toyota as transplant automobile manufacturers in the United States. This book considers the historical, cultural, legal, and labor experiences of the two firms as they became established on the American industrial landscape. Comprised of three main themes, Global Motivations develops a thorough argument that Toyota and Honda were trendsetters as transplant manufacturers. Chronicling the broad histories of Toyota and Honda, analyzing the site selection process and expansion of companies' manufacturing facilities in the United States, and lastly turning to labor relations and management techniques, Professor Jonathan Russ supports his thesis that an automobile industry was viable in the U.S., even if American auto companies were in peril.

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Global Motivations

Honda, Toyota, and the Drive Toward American Manufacturing

Информация за книгата

Пълно описание

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Клиенти, които купиха тази книга, купиха също