Книга Hidden Champions Case Compendium Jan-Philipp Büchler

Hidden Champions Case Compendium

Leading Global Markets. Case Studies and Texts

Език: Английски език
Корици: С меки корици
Издател: Springer, Berlin
Наличност: Външен склад
Изпращаме след 5-8 дни
41.33 80.84 лв
This textbook provides an in-depth portfolio of case studies of globally operating and market leadin...

Информация за книгата

Език
Английски език
Корици
Книга - С меки корици
Издадена
2024
страници
288
EAN
9783658442996
Enbook ID
44800135
Издател
Теглоt
488
Размери
168 x 240

Пълно описание

This textbook provides an in-depth portfolio of case studies of globally operating and market leading medium-sized companies, mostly based in Germany. Students in the field of strategic management, family business management, information technology, and engineering may comprehensively explore the success factors of these hidden champions. Assignments and discussion sections help to dive deeper into the topics of innovation, internationalization, and leadership. Practitioners may gain valuable insights into growth trajectories and strategic decisions for achieving and sustaining market leadership. All case studies have been developed in direct cooperation with the companies and tested in teaching.

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