How to Research Trends (Revised Edition)

Name: How to Research Trends (Revised Edition)
Brand: BIS
SKU: 9789063696825
Price: 28.45 EUR
Availability: InStock

Move Beyond Trendwatching to Kickstart Innovation

Автор: Els Dragt

Език:

Корици: С меки корици

Издател: BIS

Наличност: Външен склад в ограничено количество

Изпращаме след 13-18 дни

28.45 € 55.65 лв

Welcome to the all-new, revised and revamped edition! Embark on an exciting journey into the future,...

Информация за книгата

Автор

Els Dragt

Език

Английски език

Корици

Книга - С меки корици

Издадена

2023

страници

200

EAN

9789063696825

Enbook ID

43823069

Издател

BIS

Теглоt

530

Размери

180 x 230

Пълно описание

Welcome to the all-new, revised and revamped edition! Embark on an exciting journey into the future, using trend research as your compass.

Take a deep dive into the future with this book as your trusty companion. "How to Research Trends" shows you how to navigate and explore using the powerful tool of trend research. Learn how to scan the environment for signs of change, analyze trend spots, and apply insights to kickstart innovation.

This revised edition is designed for professionals who want to incorporate trend research into their own work. It features new interviews with professionals and agencies, as well as new theories, including Shalom Schwartz's human values model and Sharpe's Three Horizons Framework. Learn how to use trend research to explore the future, and you'll be prepared for change and the uncertainties it brings.

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How to Research Trends (Revised Edition)

Move Beyond Trendwatching to Kickstart Innovation

Информация за книгата

Пълно описание

Може също да ви хареса

Клиенти, които купиха тази книга, купиха също