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Love Rules

Name: Love Rules
Brand: University of Minnesota Press
SKU: 9780816637539
Price: 33.82 EUR
Availability: InStock

Silent Hollywood And The Rise Of The Managerial Class

Автор: Mark Garrett Cooper

Език:

Корици: С меки корици

Издател: University of Minnesota Press

Наличност: Външен склад в ограничено количество

Изпращаме след 13-18 дни

33.82 € 66.14 лв

Arguing for a sweeping new consideration of the shift from print to cinema as a governing system for...

Информация за книгата

Автор

Mark Garrett Cooper

Език

Английски език

Корици

Книга - С меки корици

Издадена

2003

страници

296

EAN

9780816637539

ISBN

0816637539

Enbook ID

04729236

Издател

University of Minnesota Press

Теглоt

395

Размери

149 x 229 x 15

Пълно описание

Arguing for a sweeping new consideration of the shift from print to cinema as a governing system for organizing modern American social relations, this book uncovers an intimate connection between Hollywood romances of the silent era and the empowerment of a managerial class. During the 1910s and 1920s, American movies told love stories through what rapidly became ubiquitous images. Again and again, silent features showed lovers separated by seeming happenstance and reunited as if by magical forces. Mark Garrett Cooper argues that this "magic" implies the expertise of the corporate movie studio with its hierarchies of professional experts. In other words, the Hollywood love story amounts to a managerial technique. Through close study of such films as Birth of a Nation, Enoch Arden, The Crowd, Why Change Your Wife? and The Jazz Singer, Love Rules shows how cinematic romance offers an object lesson in how to arrange American society--a lesson that implies that such work can be accomplished only by a managerial class. Love Rules offers a boldly original account of how the Hollywood feature film supplanted the "imagined community" of print culture and, in doing so, played a key role in the transformation of American mass culture.