Книга Manager's Guide to Distribution Channels Gorchels

Manager's Guide to Distribution Channels

Автор: Gorchels
Език: Английски език
Корици: С твърди корици
Издател: MCGRAW-HILL Professional
Наличност: Външен склад
Изпращаме след 9-15 дни
49.08 95.99 лв
Channel management has become one of the important components of a firm's competitive strategy, with...

Информация за книгата

Автор
Език
Английски език
Корици
Книга - С твърди корици
Издадена
2004
страници
320
EAN
9780071428682
ISBN
0071428682
Enbook ID
04010739
Издател
Теглоt
520
Размери
162 x 240 x 29

Пълно описание

Channel management has become one of the important components of a firm's competitive strategy, with mistakes often costing companies millions - and channel managers their careers. This title provides managers and decision makers with tools and go-to-market strategies for refining channel strategies and managing distribution relationships.

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