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Книга Marketing Communication Richard J. Varey

Marketing Communication

A Critical Introduction

Автор: Richard J. Varey
Език: Английски език
Корици: С меки корици
Издател: Taylor & Francis Ltd
Наличност: Външен склад
Изпращаме след 9-15 дни
90.07 € 176.16 лв
A fresh and innovative framework for the management of marketing communication processes focusing on...

Информация за книгата

Автор
Richard J. Varey
Език
Английски език
Корици
Книга - С меки корици
Издадена
2001
страници
416
EAN
9780415230407
ISBN
9780415230407
Enbook ID
06745290
Издател
Taylor & Francis Ltd
Теглоt
816
Размери
174 x 246 x 29

Пълно описание

A fresh and innovative framework for the management of marketing communication processes focusing on a planned, integrated marketing communication programme.

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