Notes from the Brand Stand

Name: Notes from the Brand Stand
Brand: Shadow Group Publishing
SKU: 9798993426204
Price: 18.79 EUR
Availability: InStock

Thoughts on Emotional Branding from Someone Who Has Fought for Consumer Attention and Won

Автор: Warren Kornblum

Език:

Корици: С меки корици

Издател: Shadow Group Publishing

Наличност: Външен склад

Изпращаме след 14-21 дни

18.79 € 36.75 лв

Some Brands Capture Our Attention. The Great Ones Win Our Hearts.In Notes from the Brand Stand, Warr...

Информация за книгата

Автор

Warren Kornblum

Език

Английски език

Корици

Книга - С меки корици

Издадена

2026

страници

192

EAN

9798993426204

Enbook ID

51230326

Издател

Shadow Group Publishing

Теглоt

230

Размери

140 x 216 x 10

Пълно описание

Some Brands Capture Our Attention. The Great Ones Win Our Hearts.

In Notes from the Brand Stand, Warren Kornblum draws on decades of experience-ranging from founding his own agency to guiding iconic global brands and advising billion-dollar companies as well as ambitious startups. His core truth is clear: the strongest brands don't just capture market share-they earn Share of Heart.

Through stories, insights, and reflections, Kornblum explores how brands earn trust, embody purpose, and demonstrate their values every day. You'll be reminded that purpose must be felt, connection endures longer than promotion, and trust is fostered by living what you stand for.

Notes from the Brand Stand is both insightful and inspiring-a book about the beliefs behind the greatest brands and the lasting connections that make people truly care about them.

Great brands earn a place in people's hearts-and this book will explain why.

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Notes from the Brand Stand

Thoughts on Emotional Branding from Someone Who Has Fought for Consumer Attention and Won

Информация за книгата

Пълно описание

Може също да ви хареса

Клиенти, които купиха тази книга, купиха също