Reinventing Customer Engagement

Name: Reinventing Customer Engagement
Brand: LID Publishing
SKU: 9781907794490
Price: 22.01 EUR
Availability: PreOrder

Автор: Roger Peverelli

Език:

Корици: С твърди корици

Издател: LID Publishing

Наличност: Очаква се допечатка

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22.01 € 43.05 лв

The financial services industry is undergoing huge change, as retail banks, investment banks and ins...

Информация за книгата

Автор

Roger Peverelli

Език

Английски език

Корици

Книга - С твърди корици

Издадена

2017

страници

256

EAN

9781907794490

ISBN

1907794492

Enbook ID

01363557

Издател

LID Publishing

Теглоt

646

Размери

203 x 206 x 16

Пълно описание

The financial services industry is undergoing huge change, as retail banks, investment banks and insurance companies come of the financial crisis and plan for a better future. This book, written by two of the most important consultants in the industry, provides the latest thinking on financial services and the key factors that will drive success. The authors interview leading executives from a range of financial service companies, to help them determine what business models will create the best revenue streams in the future. In particular, they focus on the importance of putting customers first and creating engaging customer experiences. For anyone working in financial services, this book will be essential reading.

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Reinventing Customer Engagement

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