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Researching Social Media

Name: Researching Social Media
Brand: Sage Publications
SKU: 9781446252215
Price: 30.69 EUR
Availability: InStock

Автор: Mike Thelwall, Farida Vis

Език:

Корици: С меки корици

Издател: Sage Publications

Наличност: Външен склад

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30.69 € 60.02 лв

Contemporary changes in digital media mean that a huge quantity of information is now routinely publ...

Информация за книгата

Автор

Mike Thelwall, Farida Vis

Език

Английски език

Корици

Книга - С меки корици

Издадена

2015

страници

224

EAN

9781446252215

Enbook ID

04799336

Издател

Sage Publications

Размери

170 x 242

Пълно описание

Contemporary changes in digital media mean that a huge quantity of information is now routinely published online in the form of blogs, Twitter posts, YouTube videos and discussions on Social Network Sites (SNS) such as Facebook as well as in other chat rooms and forums. This has created many opportunities for research of a kind not possible before, but it also raises many challenges associated with effectively exploiting the data. The effective gathering and processing of online content on a large scale requires an approach drawing on subject and technical expertise from a range of different disciplines including media and communication studies, internet studies and information and computer science. This book is concerned with the application of research methods to address a series of important questions that currently motivate research in this area. By concentrating on individual social media 'objects', it highlights and encourages readers to explore a range of different objects to study, how to design research questions around these, consider ethics where relevant, alongside a range of quantitative and qualitative methods that could be considered.

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