Selling Catholicism

Name: Selling Catholicism
Brand: The University Press of Kentucky
SKU: 9780813120676
Price: 33.05 EUR
Availability: InStock

Bishop Sheen and the Power of Television

Автор: Christopher Lynch

Език:

Корици: С твърди корици

Издател: The University Press of Kentucky

Наличност: Външен склад

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33.05 € 64.63 лв

" When the popularity of Milton Berle's television show began to slip, Berle quipped, ""At least I'm...

Информация за книгата

Автор

Christopher Lynch

Език

Английски език

Корици

Книга - С твърди корици

Издадена

1998

страници

216

EAN

9780813120676

ISBN

9780813120676

Enbook ID

06375463

Издател

The University Press of Kentucky

Теглоt

498

Размери

152 x 229 x 17

Пълно описание

" When the popularity of Milton Berle's television show began to slip, Berle quipped, ""At least I'm losing my ratings to God!"" He was referring to the popularity of ""Life Is Worth Living"" and its host, Bishop Fulton J. Sheen. The show aired from 1952 to 1957, and Sheen won an Emmy, beating competition that included Lucille Ball, Jimmy Durante, and Edward R. Murrow. What was the secret to Sheen's on-air success? Christopher Lynch examines how he reached a diverse audience by using television to synthesize traditional American Protestantism with a reassuring vision of Catholicism as patriotic and traditional. Sheen provided his viewers with a sense of stability by sentimentalizing the medieval world and holding it out as a model for contemporary society. Offering clear-cut moral direction in order to eliminate the anxiety of cultural change, he discussed topics ranging from the role of women to the perils of Communism. Sheen's rhetoric united both Protestant and Catholic audiences, reflecting -and forming- a vision of mainstream, postwar America. Lynch argues that Sheen's persuasive television presentations helped Catholics gain social acceptance and paved the way for religious ecumenism in America. Yet, Sheen's work also sowed the seeds for the crisis of competing ideologies in the modern American Catholic Church.

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Selling Catholicism

Bishop Sheen and the Power of Television

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