Книга Service Quality and Customer Satisfaction Joseph Alcantara

Service Quality and Customer Satisfaction

The Case of Enomoto Philippine Manufacturing, Inc.

Автор: Joseph Alcantara
Език: Английски език
Корици: С меки корици
Наличност: Външен склад
Изпращаме след 5-8 дни
32.99 64.53 лв
The author conducted this study to generally find out if Enomoto Philippine Manufacturing, Inc. from...

Информация за книгата

Автор
Език
Английски език
Корици
Книга - С меки корици
Издадена
2018
страници
72
EAN
9786139578627
Enbook ID
19407858
Теглоt
125
Размери
150 x 220 x 4

Пълно описание

The author conducted this study to generally find out if Enomoto Philippine Manufacturing, Inc. from the customer's point of view offers excellent quality service as a manufacturing firm. Specifically, this study was guided by the following objectives: to describe the profile of the industry partner respondents in terms of length of business partnership, product purchased, and market location; to identify the level of service quality of Enomoto Philippines; to identify the customer satisfaction of respondents to Enomoto Philippines; to establish the relationship between service quality and customer satisfaction of Enomoto Philippines; to determine the difference of responses between service quality and customer satisfaction when grouped according to profile variables; and to propose an action plan to enhance customer satisfaction of Enomoto Philippines. In this study, a survey questionnaire was used as data collection method to measure service quality and customer satisfaction of the case company.

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