Книга Strategies and Styles Michael Goold

Strategies and Styles

The Role of the Centre in Managing Diversified Corporations

Език: Английски език
Корици: С меки корици
Издател: John Wiley and Sons Ltd
Наличност: Външен склад
Изпращаме след 14-20 дни
45.28 88.56 лв
This book explains the role of the corporate centre in large diversified corporations. Based on a st...

Информация за книгата

Език
Английски език
Корици
Книга - С меки корици
Издадена
1989
страници
388
EAN
9780631168461
ISBN
063116846X
Enbook ID
04897580
Издател
Теглоt
632
Размери
166 x 234 x 24

Пълно описание

This book explains the role of the corporate centre in large diversified corporations. Based on a study of sixteen leading multinationals, the book investigates the relationship between corporate, divisional and business units, and aims to show how the centre can choose a style that increases the profitability of the business. Using Chandler's account of the role of the centre in strategy and structure, Michael Goold and Andrew Campbell present an analysis of the management process in diversified corporations.

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