Книга Strategy for Business Mariana Mazzucato

Strategy for Business

A Reader

Автор: Mariana Mazzucato
Език: Английски език
Корици: С твърди корици
Издател: SAGE Publications Inc
Наличност: Външен склад
Изпращаме след 14-20 дни
132.39 258.94 лв
"This excellent volume brings together some of the most influential readings in business strategy an...

Информация за книгата

Автор
Език
Английски език
Корици
Книга - С твърди корици
Издадена
2001
страници
400
EAN
9780761974123
ISBN
0761974121
Enbook ID
04686664
Издател
Теглоt
1020
Размери
189 x 246 x 28

Пълно описание

"This excellent volume brings together some of the most influential readings in business strategy and explores the content and process of business strategy from a variety of different theoretical stances. It will serve as a comprehensive introduction to the literature and will become required reading for students of economics, organisational behavior and business". (Costas Markides, London Business School). Strategy for Business provides a comprehensive selection of essential readings, covering six key areas in business strategy: What is Strategy?; Competition and Industry Effects; Resources, Capabilities and Core Competencies; Strategic Innovation and Firm Size; Organisational Structures, Learning and Knowledge Management; and the Global Information Economy. It contains dynamic chapters on strategy and includes classics in the field of strategy which continue to provide the theoretical background of more recent innovative work. Strategy for Business will be essential reading for those seeking an understanding of the changing nature of organizations and the world of business. It is particularly intended for students taking courses in strategy, organizational change and more general management courses at undergraduate level; it will also be an excellent resource for masters and postgraduate students. This text is a course Reader, in a series of three (alongside Decision Making for Business, and Policy Issues for Business), which make up the main teaching texts of The Open University undergraduate course Business Behaviour in a Changing World (B300).

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