Книга Sunday Drives Michael Larson

Sunday Drives

Nostalgic Reminiscing with the Best of Burma-Shave

Автор: Michael Larson
Език: Английски език
Корици: С твърди корици
Издател: iUniverse
Наличност: Външен склад
Изпращаме след 14-21 дни
17.36 33.96 лв
The Burma-Shave craze reached its zenith during the 1950s, withmore than 7,000 signs posted across t...

Информация за книгата

Автор
Език
Английски език
Корици
Книга - С твърди корици
Издадена
2006
страници
120
EAN
9780595676941
ISBN
9780595676941
Enbook ID
07375300
Издател
Теглоt
336
Размери
152 x 229 x 11

Пълно описание

The Burma-Shave craze reached its zenith during the 1950s, withmore than 7,000 signs posted across the United States. To market Burma-Shave, Allen Odell, an advertising wordsmith, devised the concept of sequential signs to sell his shaving cream.Typically, six signs were erected, with each of the first fivecontaining a line of verse, and the sixth trumpeting the brand name. Burma-Shave signs appeared in every state except Arizona, Nevada and New Mexico. The creative people at Burma-Shave, aswell as customers who sent in jingles of their own, ultimatelycreated more than 600 of the rhymes. In the world of advertising, Burma-Shave stood as unique, creatingsigns that became a part of the popular culture. Although the Burma-Shave company is no more, these fun littlerhymes hold great nostalgic value for those of us who fondlyremember them from our Sunday drives.

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