Книга Tourism Management Arch G. Woodside

Tourism Management

Analysis, Behaviour and Strategy

Език: Английски език
Корици: С твърди корици
Издател: CABI Publishing
Наличност: Външен склад
Изпращаме след 14-20 дни
176.69 345.58 лв
Planning and implementing successful tourism programmes requires in depth predictions of tourist beh...

Информация за книгата

Език
Английски език
Корици
Книга - С твърди корици
Издадена
2007
страници
592
EAN
9781845933234
Enbook ID
05099132
Издател
Теглоt
1338
Размери
172 x 244 x 30

Пълно описание

Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed."Tourism Management" provides an in-depth coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. Recent advances in tourism theory and research on causal history and ecological systems are used to discuss how leisure and tourism occurs. This book offers useful descriptions, tools, and examples of tourism management decision-making.

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