TRUSTING MOBILE PAYMENT

HOW THE TRUST-FACTOR FORMS THE MOBILE PAYMENT PROCESS

Автор: Andrea Bauer

Език:

Корици: С меки корици

Издател: tredition

Наличност: Външен склад

Изпращаме след 8-11 дни

10.29 € 20.13 лв

In this book Andrea Bauer examines the apparently simple question of the role of trust in the develo...

Информация за книгата

Автор

Andrea Bauer

Език

Английски език

Корици

Книга - С меки корици

Издадена

2017

страници

184

EAN

9783743934238

ISBN

374393423X

Enbook ID

16831429

Издател

tredition

Теглоt

201

Размери

120 x 190 x 11

Пълно описание

In this book Andrea Bauer examines the apparently simple question of the role of trust in the development and establishment of mobile payment services. The proliferation of new payment instruments was always associated with the condition of trustworthiness. Even if the form of payment has changed constantly in the past (e.g. cowrie shells, stones, coins, paper notes, plastic cards or electronic digits), the demand for trustworthiness was always an essential factor regarding its market acceptance. What trust exactly is, which functions trust has in the use of technical solutions and which aspects and determinants of trust are crucial regarding mobile payment services, Andrea Bauer will analyze in the present work.

Може също да ви хареса

Клиенти, които купиха тази книга, купиха също

Най-често търсени

Categories

Authors

Publishers

Продукти

Продукти

Най-често търсени

Categories

Authors

Publishers

Продукти

Продукти

TRUSTING MOBILE PAYMENT

HOW THE TRUST-FACTOR FORMS THE MOBILE PAYMENT PROCESS

Информация за книгата

Пълно описание

Може също да ви хареса

Клиенти, които купиха тази книга, купиха също