Unpacking Creativity
The Power of Figurative Communication in Advertising
Автор:
Paula Perez Sobrino, Jeannette (University of Birmingham) Littlemore, Samantha (University of Birmingham) Ford
Наличност:
Външен склад
Изпращаме след 9-15 дни
141.10
€
275.96 лв
Using evidence-based research, this book shows how to maximise the benefits of creative metaphor and...
