Книга What is e-business? - How the Internet Transforms Organizations Feng Li

What is e-business? - How the Internet Transforms Organizations

Автор: Feng Li
Език: Английски език
Корици: С твърди корици
Издател: John Wiley and Sons Ltd
Наличност: Външен склад
Изпращаме след 14-20 дни
82.34 161.04 лв
Based on fifteen years' experience teaching e-Business modules, Feng Li takes the reader through the...

Информация за книгата

Автор
Език
Английски език
Корици
Книга - С твърди корици
Издадена
2006
страници
264
EAN
9781405125574
ISBN
1405125578
Enbook ID
04954732
Издател
Теглоt
630
Размери
179 x 248 x 22

Пълно описание

Based on fifteen years' experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena. * A coherent introduction to e-business. * Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services. * Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues. * Supported by online lecturer and student resources, available soon.

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